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Trademark policy

As the Keral community expands globally, it continues to showcase remarkable creations and accomplishments. While we celebrate the diverse and exceptional contributions of our community, certain uses of our intellectual property have the potential to show confusion regarding endorsement, control, or authorship.

Our commitment is to ensure that you receive due credit for your hard work and to prevent any misconceptions about Keral's involvement in your endeavors. Keral takes immense pride in our thriving community, the company we've nurtured, and the trust we've garnered. Consequently, this policy has been crafted to empower you to confidently create and share about Keral in a responsible manner, preserving the integrity of our brand and the contributions of our talented community members.

This policy forms an integral component of our comprehensive Terms of Use. By engaging with any of Keral's services, you explicitly consent to abide by both this policy and our overarching Terms of Use. For matters related to intellectual property not under the ownership of Keral, we kindly direct you to consult our dedicated Intellectual Property Policy.

1. The Keral Symbols

The term 'Keral Marks' or 'our Marks' encompasses a spectrum of elements, including words, logos, graphics, designs, and other distinctive features that serve to uniquely identify Keral as the origin of a given product or service. Prominent examples include the iconic blue gradient background and the logos, as well as the brand name 'Keral,' all of which are pivotal assets for our platform. We take immense pride in having you as an integral part of the Keral community, and our commitment to delivering the utmost quality extends to everything we offer.

In safeguarding the integrity of our brand, trademarks, and reputation, we've invested considerable effort. The Keral Marks, constituting trademarks and trade dress of Nikelle Universal E-commerce Ltd., are fortified with protection both within Europe and on a global scale. This protective stance ensures the continued recognition and distinction of Keral in the marketplace, reinforcing our dedication to maintaining the highest standards across all facets of our brand identity.

2. Uses of the Keral Symbols

Engaging in Transparent and Candid Conversations About Keral

We wholeheartedly encourage authentic and honest discussions about Keral. When referencing our brand, kindly ensure accurate spelling and capitalization by using 'Keral' (not 'keral' or 'Kerla')

DO - share your Keral experiences, like the awesome vintage sweater you bought.

Names and Branding

We appreciate your enthusiasm, but at times, the use of Keral Symbols may cross certain boundaries. Beyond averting any misconceptions about our association with you, we must also guard against occasional instances of unfair and inappropriate use of our Symbols.

Specifically, you are prohibited from using the Keral Marks (or marks confusingly similar), either wholly or partially, in a manner that implies a relationship with Keral that is inaccurate. This includes scenarios where it might suggest employment, representation, or endorsement by us. For instance, the use of the 'Keral' trademark as part of your company name is not allowed, and we also prohibit the registration, ownership, or use of a domain name containing the 'Keral' trademark.

DO NOT USE - the Keral Marks or any term confusingly similar to 'Keral' in the name of your company, organization, domain name, or trademark without obtaining our prior permission.
DO NOT ALTER, DISTORT or MODIFY - the Keral Marks, including the addition of other terms to create new words, without obtaining our prior permission.
DO NOT USE - our marks as your social media username or profile photo.
DO NOT CREATE - content that mimics or utilizes our site's look-and-feel.

Keral’s Logos

Using the official Keral logos, such as on promotional products, business cards, or banners, is generally considered to be a commercial use, and can be particularly confusing. We do not permit these uses of our marks without written prior approval from Keral.

DO NOT USE - Keral logos on merchandise without obtaining our prior permission

Last updated on Dec 12, 2022

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